Gwyneth Paltrow Is Opening a Blow-Dry Bar

Gwyneth will be collaborating with trainer Tracy Anderson and hairstylist David Babaii to open an exclusive salon in April. The David Babaii Blow Dry Bar will nested within Tracy Anderson's Brentwood studio in LA, so it's a members-only experience. But clients will be able to get a blowout post-workout or just a simple style that is sweat-resistant. Gwyneth has been on a roll in the beauty arena with a Max Factor spokeswoman slot, a Hugo Boss fragrance deal, and her lacquer collaboration with Goop and Butter London. Makeup, fragrance, nails, and now hair.