Beyonce Ivy Park x Adidas

Today we got the inside scope on the new collaboration between the Queen B herself and Adidas. Adidas partnered with Beyonce allowing her to be their new creative partner when bringing this vision to life. Ivy Park originally launched back in 2016 through Topshop but recently was bought back from Beyonce under Adidas. The collection is gender neutral and is inclusive to anyone. Her brands motto is to empower all types of bodies while “driving positive change in the world through sports”. This collection drop on January 18th 2020. You don’t want to miss it!

 



All credit/rights to the photographer 


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